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I'm Going to Invest in Podcasting More ๐ŸŽค

Podcasting is discovery

It’s listening to so many familiar and different ideas and being able to ask questions, where people can answer you live.

Podcasting is self-reflection

It’s a way to think about what you do, and what others do. It’s a way to listen to what people think is important and what you think is important.

Podcasting is a way to show up even if nobody will listen

It’s part of marketing that is very hard to measure, it’s a way to increase brand awareness, not in a “marketingy” way, but to say hey, this is me, this is what I do, and this is what I believe in

It’s entertainment and education

I’ve said to Alexander Benkendorf that I want my content to be educational, and he said “Nobody will listen to your podcast to educate themselves, education is a bonus, and what you do is entertainment”. I think he is right, and I understand that today if you want to educate you need to be entertaining.

I don’t have enough free money to invest in gear and production right now, but this is an investment I will make as soon as I have some. As I wrote a couple of blogs back, “Better do good than not do perfect, I will improve along the way”.

Please give me feedback, comment on whatever you think about my blog post, and help me improve. โค๏ธ

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